Floral Education

What are Floral Education Workshops ?

My floral workshops provide an immersive experience where you can sharpen your techniques and explore innovative trends in floral design. 

I focus on personalized, hands-on training that adapts to your specific needs, whether you are preparing for a floral competition or simply enhancing your craft.

You’ll gain practical skills, learn new methods, and get inspired by the artistry of flowers. My mission is to guide you to a deeper understanding of floristry while ensuring you enjoy the process every step of the way.

Get in touch

Floral Workshops : Who is it for ?

My workshops are designed for anyone passionate about floristry and eager to grow in this field. Whether you’re a budding florist, an experienced professional, a floral school, or a wholesaler, my workshops will elevate your skills.

They are ideal for individuals looking to improve their design techniques, stay updated on trends, or gain specialized knowledge.

If you’re seeking professional coaching or want to take your floral art to the next level, these sessions are tailored just for you.

Let’s talk flowers !

Previous workshops

Demonstration for IPM Essen

Essen, Germany - January 2025

Bon voyage en Floristic

Minsk, Belarus - March 2018

Color Theory by Max Hurtaud

Taipei & Kaohsiung, Taiwan - November 2023

A touch of Belgium

Brussels, Belgium - September 2023

Crazy Bouquets

Tours, France - June 2023

Say Yes to

Quality, Detail and Creativity
for workshops

Respect for raw materials is the very basis of craftsmanship. Nature offers us its beauties, we must use them wisely.

Giving only the best is our vision and to open you up to this is our mission. Hard work makes great work as we say.

Detail is an unrivalled signature that sets you apart from other floral designers and florists.

Working on your creative mind will open up an imaginary world filled with more innovative floral designs.

 

Clients
Reviews

Max is one of those teachers who makes every student feel comfortable and valued. His delicacy, sophistication, and sense of style are inherent to him. There is no doubt that Max is one of the brightest representatives of the new generation of florists in Europe.

Roman Fedorovich

Director, Minsk Floral School

Our collaboration with Max Hurtaud has been an absolute joy. His enthusiasm, undying passion for flowers, and infectious energy have elevated projects to new levels. We deeply appreciate his commitment to excellence and the positive impact he has made. Working with Max has truly been a privilege, and we look forward to many more successful collaborations in the future.

Simon Kent

Marketing manager, Roobos wholsaler

This course, which is suitable for all levels of floral art, has enabled me to work in a different way with the different materials that we regularly use to create natural and modern structures and modern structures.  It was led by a passionate and educational trainer who didn’t hesitate to give us advice on how to work more efficiently. I highly recommend it.

Laurent Chailley

Florist for the city of Paris

Max

Meet the teacher

Max Hurtaud, Floral Educator, Creating flowers for my mom… and everyone else !

I am a passionate floral designer with a deep-rooted love for flowers and a wealth of experience. My creative approach blends artistry with precision, allowing me to craft unique, impactful floral designs. Whether teaching or designing, I am committed to delivering beauty and excellence in every project.

Get to know me